The new new
Your guests want caffeine-free?
Give them something better than decaf. Lulu is a lupine-based functional drink — brewed like coffee, tastes like nothing else. The caffeine-free option your menu's been missing.
What Lulu brings to your bar
The decaf gap is real
More and more guests are skipping caffeine — in the afternoon, in the evening, or altogether. But decaf? It's still an afterthought on most menus. A compromise, not a choice. Lulu is the answer. A full-bodied, roasted lupine drink that's prepared exactly like coffee — with your espresso machine, your milk, your workflow. No new equipment. No extra training. Just a new option that actually excites people.
Caffeine-free doesn't have to mean second-rate. With Lulu, it means something entirely new.
How Lulu works
Same bar. New drink. No compromise.
Lulu is roasted and ground like coffee – but the easiest way to prepare it is with a French press. Steep, press, serve. That's it. No special equipment, no extra training, no fuss. If you already have a French press behind your bar, you're ready to go. From there, the drink is yours to shape – serve it straight, over ice, or with steamed milk for a Lulucchino.
Pro tip for busy service: Brew a batch in advance and keep it hot in a thermal French press – just like batch brew coffee. Lulu stays fresh and ready to pour all day. No waiting, no bottleneck, no second thought.
Menu Inspiration
Your new caffeine-free lineup
The Lulucchino
Your new signature decaf cappuccino
Brew Lulu in your French press, steam your milk, combine. Full-bodied, smooth, no caffeine — and a name your guests will remember.
→ Works as: Lulu Flat White, Lulu Latte, Lulu Cortado
Iced Lulu
The afternoon upgrade
Cold, concentrated Lulu over ice. Add oat milk, a dash of vanilla syrup, or keep it black. Instagram-ready, repeat-order guaranteed.
→ Works as: Lulu Cold Brew, Iced Lulu Latte, Lulu Tonic
The Lulu Shake
For the wellness menu
Lulu blended with plant-based milk, banana, a spoonful of almond butter and a Medjool date for natural sweetness. Add collagen or protein powder if you like – Lulu goes with everything. Protein-rich, alkaline, naturally filling.
→ Works as: Post-Workout Shake, Brunch Special, Smoothie Bowl Topper
Who We're Looking For
We work with places that give a damn
Lulu isn't for every café – and that's the point. We work with coffee shops, hotel bars, wellness cafés, brunch spots, and concept stores that care about what they put on their menu. If you're looking for a way to differentiate, serve a growing segment of caffeine-conscious guests, and offer something with a real story behind it – we'd love to talk.